Milana Boskovic is a senior Marketing and R&D leader with over 18 years of experience driving transformation, brand growth, and innovation across the FMCG sector in the Middle East and Europe. As Director of Marketing and R&D at Al Ain Farms Group, she oversees a diverse portfolio of six leading brands in dairy, poultry, camel milk, and juice, delivering strategic growth and market leadership for the UAE’s largest integrated dairy and poultry group.

Recognized for turning businesses from loss to profit, she was a part of the group transformational management team leading massive profit transformation across different companies and spearheaded the M&A Strategy in advancement of UAE Food security goals and strengthened local competitiveness against imports.

A pioneer in health-focused innovation, Milana brought the UAE’s first sugar-free juice portfolio to market, built premium brand positioning for Al Ain Farms, and secured the brand’s status as the Official Dairy Provider for Expo 2020. She combines deep expertise in marketing leadership, brand strategy, consumer insights, product development, and cost optimization, underpinned by a proven ability to lead cross-functional teams toward ambitious goals.

Before joining Al Ain Farms, Milana held key leadership roles at Al Rawabi Dairy,  Nielsen Company, and MEMRB Retail Tracking Services, and many others delivering award-winning campaigns, breakthrough product launches, and measurable market share growth.

Fluent in English, Serbian, Croatian and conversational Arabic, Milana is known for her strategic vision, data-driven decision-making, and passion for building brands that deliver long-term value, sustainable growth and creating value for consumers and social impact.